Hear Again
I was able to watch the edited international version of Desperate Housewives on Studio 23. The cutaway was done in such a manner that if your ears are not that sensitive, you'll miss it entirely. At least they did something even when the damage has been done.
Last night, I was exchanging text messages with my Padi Ric Lozano. We share the same sentiments about how pathetic the local broadcast media has become. Even Jo Osabal compares the new breed of djs to peddlers of fish in the wet market. Gone were the days when we get to hear witty jocktalk, nice music, clean segues, smooth on-air transitions and English speaking deejays. We can't help but compare this sorry status quo to our glorious radio lives. To accuse us of going downhill or sourgraping would be unjust. Why? For these reasons: we were part of the pioneering team of ABS-CBN's FM Radio Station in Naga City, dabbled into the hectic world of ABS-CBN news (both local and international), breezed thru promos, events and activities, and made our radio station (that's Star Radio!) Number 1 after only 6 months. That's an achievement still unbeaten to this day. It was always fun, fearless and fab. A legacy worth holding on to.
Or not.
So, what lead to this slow demise of responsible broadcasting? Ric pointed out that "you can't help but feel used by some people in the biz. No one gets paid. Panudok is a way of life". (Panudok is "money in exchange of on-air favors"). Etc.
If that's the case, I'm still wondering why our local KBP is not making its presence felt? Or maybe show some teeth and bite on this crappy-ness? What ever happened to responsibly owning the airwaves and being responsible to your listeners? Will envelopmental broadcasting ever end? What are those songs being played on the radio? Why the heck can't these so-called new deejays even speak simple, basic and straight English?
I know that I'm just a fish in this big pond of local radio biz. So I am doing myself a favor, including the unwilling victims who've fallen prey to the merciless attacks of those who call themselves new deejays. Please spare us. Stop the mindless and endless on-air chatter. Play on...responsibly. Afterall, the music never stops playing even when all the deejays have long gone home.
Last night, I was exchanging text messages with my Padi Ric Lozano. We share the same sentiments about how pathetic the local broadcast media has become. Even Jo Osabal compares the new breed of djs to peddlers of fish in the wet market. Gone were the days when we get to hear witty jocktalk, nice music, clean segues, smooth on-air transitions and English speaking deejays. We can't help but compare this sorry status quo to our glorious radio lives. To accuse us of going downhill or sourgraping would be unjust. Why? For these reasons: we were part of the pioneering team of ABS-CBN's FM Radio Station in Naga City, dabbled into the hectic world of ABS-CBN news (both local and international), breezed thru promos, events and activities, and made our radio station (that's Star Radio!) Number 1 after only 6 months. That's an achievement still unbeaten to this day. It was always fun, fearless and fab. A legacy worth holding on to.
Or not.
So, what lead to this slow demise of responsible broadcasting? Ric pointed out that "you can't help but feel used by some people in the biz. No one gets paid. Panudok is a way of life". (Panudok is "money in exchange of on-air favors"). Etc.
If that's the case, I'm still wondering why our local KBP is not making its presence felt? Or maybe show some teeth and bite on this crappy-ness? What ever happened to responsibly owning the airwaves and being responsible to your listeners? Will envelopmental broadcasting ever end? What are those songs being played on the radio? Why the heck can't these so-called new deejays even speak simple, basic and straight English?
I know that I'm just a fish in this big pond of local radio biz. So I am doing myself a favor, including the unwilling victims who've fallen prey to the merciless attacks of those who call themselves new deejays. Please spare us. Stop the mindless and endless on-air chatter. Play on...responsibly. Afterall, the music never stops playing even when all the deejays have long gone home.
Labels: Airplay
posted by sam at
11:34 PM
1 Comments:
Hi Sam.
Sad to hear about the sorry state of djs. Gone are the glory days... enter the crappy days. Hayyyyy. Just be happy with the thought that you were once part of that glory days! I still think that you are one of those kick-ass chick djs in Naga City!!
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